Why Every Human Being on The Planet Needs a Website in 2026.

Let me guess:

You’re thinking, “But Muga, I’m not a business. I’m just a mitumba seller who argues mostly about Arsenali on WhatsApp groups. Why do I need a website?”

Cool. You must be planning to invisible for a very long time my guy.

Here’s the dead-serious truth buddy:

1. Your WhatsApp status expires in 24 hours. A website never does.

You spent 45 minutes posing for that “luks moto”, captioned “Ni God ”, and 68 people viewed it.

Meanwhile your website could be viewed 187,000 times this year alone.

One of us is winning, but I don’t think it’s not the WhatsApp billionaire.

2. LinkedIn is rented land. Instagram can ban you for posting a meme.

Remember when everyone swore by Facebook pages?

Then the algorithm sneezed and your barber page went from 8,000 reach to 11.

A website is the ONLY corner of the internet you actually own. No algorithm mood swings. No “community guidelines” strike because you said the wrong joke.

3. People Google YOU before they date you, hire you or buy from you.

• • That person you’re texting? Already Googled you.

• • That HR manager? Googled you.

• • That client who said “let me think about it”? Went home and Googled you.

If nothing shows up except your cousin’s wedding photos from 2019, congratulations, you just lost the job, the date, and the 300k gig to the guy who has a clean one-page site that says “Hi, I’m Brayo, I repair MacBooks in Westlands.”

4. It now costs less than one round of beers at Brew Bistro

• • Framer, Carrd, Hostinger AI builder → KES 500–2,000 per YEAR.
    You spend more arguing with boda guys over KES 50.

5. Even your mama mboga could (and probably should) have one

Picture www.wanjikumamamboga.co.ke. (By the way, contact me via my website and this is my gift to you this Christmas, a freely built simple business website, or a simple ecommerce store for whoever reaches out first. You’ll only buy domain and web hosting, and you get a website before 2026)

• • Fresh sukuma photos

• • M-Pesa till

• • “Free delivery within Kilimani”
    Suddenly Karen mums think she’s an organic farmer and pay premium.

6. 2026 is not playing:

• • Jobs will ask for your portfolio link (not WhatsApp PDF CV)

• • Side hustles will live or die by first impressions

• • The person with the website gets the tender, the date, and the plot in Kitengela

My lazy-person recipe

1. 1. Go to Safaricom cloud services

1. 1. Purchase an affordable hosting plan, starting from Ksh 1500 per year. (Yes, that’s right, the Bronze plan)
   2. Register a domain, like; www.wamunyoro.com or mamamboga.co.ke
   3. Contact me via my website
   4. Done. You’re no longer digitally homeless.

I have a client who’s a fundi in Pipeline, Embakasi. His site: www.fundis.co.ke

He now turns away customers because he’s too booked. Dead serious.(I hate the turning away customers part)

So yes, every single human being needs a website in 2026.

Even if it’s one page that screams “I exist and I’m not joking with my life.”

Stop with the “I’m not techy” excuse while you spend 8 hours a day watching Reels of people who already have websites.

I made it even dumber for you:

Feel free to contact me via my website for the template I personally use and give all my boys →

Use it or don’t.

Your move, legend.

– Muga

The guy behind Sync VA (www.syncva.co.ke)

Nairobi, 2026 loading…

P.S. Build your site this week and send me the link. I’ll shout it out to my 28k+ Instagram fam for free. I don’t joke with wins.